Eugene Iverd Illustration for The Saturday Evening Post's Campbell's Soup Magazine Ad: "There's a smile in every spoonful". Material: paper. Size: 10" x 14". Description: color illustration by Waseca native, George Erickson (professional name, Eugene Iverd) for the Campbell's Soup Co. magazine advertisement; subject shows a young girl wearing a pink dress and hair ribbon seated in front of a bowl of tomato soup on a table with checkered tablecloth.