Waseca Retail Plant and Trade Area Study. Material: paper. Size: 6" x 9". Description: gray cardstock cover with black cover print: The Retail Distribution Structure of the Small City; Based on a Study of the Waseca, Minnesota, Retail Plant and Trade Area; contents: 107 numbered pages of a study undertakenby the University of Minnesota on the distribution of goods; demographics, effect of chain stores on merchandising, inventory of Waseca business concerns, appraisal of the Waseca trade area, patronage motives of Waseca trade families, balance sheet of the Waseca retail plant, organization of Waseca retailers and evaluation of the retail system of Waseca.
