Eugene Iverd Illustration for Monarch Foods Magazine Ad: "Please, Mam, may we have a bite to eat?". Material: paper. Size: 10" x 14". Description: color illustration by Waseca native, George Erickson (professional name, Eugene Iverd) for Reid, Murdoch & Co. Monarch Foods in a Saturday Evening Post magazine advertisement; subject shows two young boys dressed as hungry tramps with their hands held out to receive food.